In 2021, Björn Borg's revenue was highest in the distributors segment, amounting to about 537 million Swedish kronor. It was followed by the wholesale segment, with a revenue of approximately 503 million Swedish kronor. That year, the Björn Borg Group made a revenue of around 91 million Swedish kronor in the licensing segment.
Revenue of Björn Borg in 2021, by segment (in 1,000 SEK)
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Björn Borg. (April 28, 2022). Revenue of Björn Borg in 2021, by segment (in 1,000 SEK) [Graph]. In Statista. Retrieved December 11, 2023, from https://www.statista.com/statistics/761319/revenue-of-bjoern-borg-by-segment/
Björn Borg. "Revenue of Björn Borg in 2021, by segment (in 1,000 SEK)." Chart. April 28, 2022. Statista. Accessed December 11, 2023. https://www.statista.com/statistics/761319/revenue-of-bjoern-borg-by-segment/
Björn Borg. (2022). Revenue of Björn Borg in 2021, by segment (in 1,000 SEK). Statista. Statista Inc.. Accessed: December 11, 2023. https://www.statista.com/statistics/761319/revenue-of-bjoern-borg-by-segment/
Björn Borg. "Revenue of Björn Borg in 2021, by Segment (in 1,000 Sek)." Statista, Statista Inc., 28 Apr 2022, https://www.statista.com/statistics/761319/revenue-of-bjoern-borg-by-segment/
Björn Borg, Revenue of Björn Borg in 2021, by segment (in 1,000 SEK) Statista, https://www.statista.com/statistics/761319/revenue-of-bjoern-borg-by-segment/ (last visited December 11, 2023)
Revenue of Björn Borg in 2021, by segment (in 1,000 SEK) [Graph], Björn Borg, April 28, 2022. [Online]. Available: https://www.statista.com/statistics/761319/revenue-of-bjoern-borg-by-segment/