Preferred devices for shopping online in Japan 2022

Published by C. Diep, Aug 10, 2023
The most popular devices used to access online retailers in Japan were personal computers as revealed in a survey conducted in 2022. While 61.1 percent of respondents shopped online by accessing websites with their PCs, only around 40.1 percent would use mobile phones for online purchases.

Preferred methods to access online retailers in Japan as of 2022

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Release date

May 2023

Region

Japan

Survey time period

September 2022

Number of respondents

15,556 respondents

Age group

6 years and older

Special properties

online survey and postal questionnaire; multiple answers allowed

Supplementary notes

Excluding purchases of digital contents as well as transactions on online auction and flea market platforms.

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