European women's purchasing criteria for beauty products 2016

Criteria taken into account when purchasing health and beauty products by consumers in a selection of European countries in 2016*

by Statista Research Department, last edited May 30, 2016
European women's purchasing criteria for beauty products 2016 This statistic illustrates the criteria taken into account by consumers in a selection of European countries when purchasing hygiene and beauty products in 2016. For almost 80 percent of women surveyed, it was important that the product purchased contained only natural ingredients.
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Criteria taken into account when purchasing health and beauty products by consumers in a selection of European countries in 2016*

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