Mobile online purchase platform preferred among users in France 2015

This statistic shows a breakdown of people making mobile purchases via smartphone and tablet in France in 2015, according to their preferred method of purchase. According to the survey results, 40% of smartphone users preferred to shop via a mobile site.

Preferred online shopping platforms on tablets or smartphones in France in 2015

Mobile appMobile siteEntire website
Smartphone30%40%30%
Tablet16%21%63%
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Source

Release date

March 2015

Region

France

Survey time period

March 2015

Number of respondents

322 *

Special properties

consumers who made a purchase through a mobile device

Supplementary notes

* n (smartphone) = 147; n (tablet) = 175.

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