Mobile retail conversion rate France 2015, by website quality

This chart highlights the conversion rate of mobile retail in France in Q2 2015, depending on the level of optimization of the website. It can be seen that when the website is optimized for mobile devices, the conversion rate was around 3%.

Conversion rate of online retail websites in France in Q2 2015, by the level of optimization of the website *

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Release date

July 2015



Survey time period

Q2 2015

Supplementary notes

* The source adds the following information: "Conversion rate = number of sales / number of users. Users who have done more than one action on a website are included in the users. Every time a visitor views a page, adds a product to the cart or makes an online payment, etc., it counts as an action. "

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