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Main communication channels during email marketing campaigns in Spain in 2015
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Main communication channels during email marketing campaigns in Spain in 2015
Most used communication channels by companies to coordinate their email marketing campaigns in Spain in 2015
This statistic shows most used communication channels by companies during their email marketing campaigns in Spain in 2015. According to the results of the survey conducted that year, 70 percent of respondents stated that they used social networks to coordinate their email marketing campaigns, whereas approximately 30 percent of companies asserted to use direct marketing.
Most used communication channels by companies to coordinate their email marketing campaigns in Spain in 2015
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Description
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More information
This statistic shows most used communication channels by companies during their email marketing campaigns in Spain in 2015. According to the results of the survey conducted that year, 70 percent of respondents stated that they used social networks to coordinate their email marketing campaigns, whereas approximately 30 percent of companies asserted to use direct marketing.
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- Show publisher information
- Release date
- October 2015
- Region
- Spain
- Survey time period
- 2015
- Age group
- 18 years and older
- Method of interview
- Computer-assisted web interviews (CAWI)
Source
- Show sources information
- Show publisher information
- Release date
- October 2015
More information
- Region
- Spain
- Survey time period
- 2015
- Age group
- 18 years and older
- Method of interview
- Computer-assisted web interviews (CAWI)
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Statistics on "E-mail marketing "
- Overview
The most important statistics
- Number of e-mail users worldwide from 2017 to 2023 (in millions)Number of e-mail users worldwide 2017-2023
- Number of e-mail users in the United States from 2013 to 2020 (in millions)Number of U.S. e-mail users 2013-2020
- E-mail marketing usage in the United States as of May 2017, by industryU.S. e-mail marketing usage 2017, by industry
- Open rates of advertising e-mails worldwide as of October 2018, by industryOpen rates of marketing e-mails worldwide 2018, by industry
- Market share of the most used e-mail clients in 2018Global email client market share 2018
- Leading e-mail service providers (ESPs) used for marketing e-mails according to industry professionals worldwide as of January 2018Leading ESPs used for e-mail marketing worldwide in 2018
- Strategy & effectiveness
The most important statistics
- Number of e-mail service platforms/providers (ESP) used by marketers worldwide as of November 2018Number of e-mail providers used by global marketers in 2018
- Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018Factors influencing the choice of e-mail marketing providers worldwide in 2018
- Monthly number of marketing e-mails sent to contacts by industry professionals worldwide as of January 2018Number of marketing e-mails sent monthly worldwide 2018
- Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018Time spent on marketing e-mail production worldwide in 2018
- Average time spent on single tasks involved in producing a marketing e-mail according to industry professionals worldwide as of January 2018Average time spent on tasks in marketing e-mail production worldwide in 2018
- Share of businesses using video in e-mail worldwide in 2016 and 2017Businesses using video in e-mail worldwide 2016-2017
- Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018Perceived ROI of e-mail marketing worldwide 2018
- Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2017, by industryE-mail marketing ROI rating according to marketers worldwide 2017, by industry
- Metrics
The most important statistics
- Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018Commonly used e-mail marketing metrics worldwide in 2018
- E-mail marketing performance metrics worldwide in 1st half of 2018, by transaction typeE-mail marketing performance metrics worldwide 2018, by transaction type
- E-mail marketing performance metrics worldwide in 1st half of 2018, by sender typeE-mail marketing performance metrics worldwide 2018, by business type
- Marketing e-mail aggregate open rates worldwide from 2016 to 2018Marketing e-mail open rates worldwide 2016-2018
- Marketing e-mail aggregate click-to-open rates (CTOR) worldwide from 2016 to 2018Marketing e-mail click-to-open rates worldwide 2016-2018
- Click-to-open rates of marketing e-mails worldwide in 1st quarter 2018, by industryClick-to-open rates of marketing e-mails worldwide Q1 2018, by industry
- E-mail open and clickthrough rates (CTR) in North America from 1st quarter 2010 to 3rd quarter 2017E-mail marketing: CTR and open rates in North America 2010-2017
- Spam
The most important statistics
- Leading countries of origin for unsolicited spam e-mails in 2nd quarter 2018, by share of worldwide spam volumeSpam e-mail: leading countries of origin of spam 2018
- E-mail inbox placement and spam rate worldwide from 2nd quarter 2015 to 2nd quarter 2018Global e-mail inbox placement & spam rate 2015-2018
- E-mail inbox placement and spam rate in the United States from 2nd quarter 2015 to 2nd quarter 2018E-mail inbox placement & spam rate in the U.S. 2015-2018
- Global e-mail spam rate from 2012 to 2018E-mail spam rate worldwide 2012-2018
- Spam placement rate worldwide in 2018, by categoryGlobal spam placement rate 2018, by category
- Global spam volume as percentage of total e-mail traffic from 2007 to 2017Spam: share of global email traffic 2007-2017
- Global spam volume as percentage of total e-mail traffic from January 2014 to September 2018, by monthSpam: share of global email traffic 2014-2018
- Consumer perception & behavior
The most important statistics
- Share of internet users who read marketing e-mails or newsletters in the preceding month worldwide as of 3rd quarter 2017, by regionInternet users reading marketing e-mails worldwide Q3 2017, by region
- Share of internet users who read marketing e-mails or newsletters in the preceding month worldwide as of 3rd quarter 2017, by age groupInternet users reading marketing e-mails worldwide Q3 2017, by age group
- Leading ways consumers prefer to be contacted by brands in the United States as of June 2018U.S. consumers preference to being contacted by brands in 2018
- Leading sources of e-mail newsletter subscription according to consumers in the United States as of May 2017U.S. consumer newsletter subscription sources as 2017
- Frequency with which consumers would like to receive brand e-mails from selected industries in the United States as of July 2017E-mail marketing frequency preference according to U.S. consumers 2017
- Leading roles marketing e-mails play in the consumer purchase process in the United States as of July 2017U.S. consumers purchasing process affected by marketing e-mails in 2017
- Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017U.S. consumers who find e-mail newsletter advertising helpful 2017
- Share of consumers who find selected e-mail marketing practices annoying in the United States as of July 2017U.S. consumers annoyance with selected e-mail marketing practices in 2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Share of companies that used actively email marketing in Spain 2015, by industry
- Share of companies that used email marketing in Spain 2015, by industry & sent emails
- Share of the advertising budget invested in email marketing by Spanish companies 2015
- Main service providers during email marketing campaigns in Spain in 2015
- Share of the companies' revenue attributable to email marketing in Spain 2015
- Main advertising formats used during email marketing campaigns in Spain in 2017
- Main reasons to consider supplements innovative in Spain in 2015
- Advertising: most favorable media for investment in Spain in 2015
- Main KPI considered by companies during digital campaigns' planning in Spain 2015
- Most important attributes of marketing teams ranked by average score in Spain 2015
- Relevance of the media coverage in digital campaigns' planning by channel Spain 2015
- U.S. SMBs: e-mail marketing adoption 2016
- U.S. SMBs: e-mail marketing ROI 2016
- U.S. SMBs: Snapchat marketing ROI 2016
- U.S. SMBs: e-mail marketing outsourcing 2016
- Optimal frequency of email marketing reception in Spain 2015
- Internet users subscribed to newsletters according to gender Spain 2015
- E-mail ad campaigns of El Corte Inglés in Spain during Christmas season 2015-2016
- Reasons for newsletters or newsletters in Spain 2015
- E-mail advertising campaigns of Carrefour in Spain during Christmas season 2015-2016
Statistics on "E-mail marketing "
- Number of e-mail users worldwide from 2017 to 2023 (in millions)
- Number of e-mail users in the United States from 2013 to 2020 (in millions)
- E-mail marketing usage in the United States as of May 2017, by industry
- Open rates of advertising e-mails worldwide as of October 2018, by industry
- Market share of the most used e-mail clients in 2018
- Leading e-mail service providers (ESPs) used for marketing e-mails according to industry professionals worldwide as of January 2018
- Number of e-mail service platforms/providers (ESP) used by marketers worldwide as of November 2018
- Leading factors influencing the choice of e-mail service platforms/providers (ESP) according to marketers worldwide as of November 2018
- Monthly number of marketing e-mails sent to contacts by industry professionals worldwide as of January 2018
- Time spent producing a marketing e-mail according to industry professionals worldwide as of January 2018
- Average time spent on single tasks involved in producing a marketing e-mail according to industry professionals worldwide as of January 2018
- Share of businesses using video in e-mail worldwide in 2016 and 2017
- Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2018
- Perception of e-mail marketing ROI according to industry professionals worldwide as of January 2017, by industry
- Positive effect of artificial intelligence (AI) use on e-mail marketing according to marketers in the United States as of February 2018
- Share of marketing e-mails that are personalized according to industry professionals worldwide as of August 2018
- Average order value (AOV) of e-mail personalized with the use of artificial intelligence (AI) according to marketers in the United States as of February 2018 (in U.S. dollars)
- Leading e-mail marketing metrics used by industry professionals worldwide as of January 2018
- E-mail marketing performance metrics worldwide in 1st half of 2018, by transaction type
- E-mail marketing performance metrics worldwide in 1st half of 2018, by sender type
- Marketing e-mail aggregate open rates worldwide from 2016 to 2018
- Marketing e-mail aggregate click-to-open rates (CTOR) worldwide from 2016 to 2018
- Click-to-open rates of marketing e-mails worldwide in 1st quarter 2018, by industry
- E-mail open and clickthrough rates (CTR) in North America from 1st quarter 2010 to 3rd quarter 2017
- Leading countries of origin for unsolicited spam e-mails in 2nd quarter 2018, by share of worldwide spam volume
- E-mail inbox placement and spam rate worldwide from 2nd quarter 2015 to 2nd quarter 2018
- E-mail inbox placement and spam rate in the United States from 2nd quarter 2015 to 2nd quarter 2018
- Global e-mail spam rate from 2012 to 2018
- Spam placement rate worldwide in 2018, by category
- Global spam volume as percentage of total e-mail traffic from 2007 to 2017
- Global spam volume as percentage of total e-mail traffic from January 2014 to September 2018, by month
- Share of internet users who read marketing e-mails or newsletters in the preceding month worldwide as of 3rd quarter 2017, by region
- Share of internet users who read marketing e-mails or newsletters in the preceding month worldwide as of 3rd quarter 2017, by age group
- Leading ways consumers prefer to be contacted by brands in the United States as of June 2018
- Leading sources of e-mail newsletter subscription according to consumers in the United States as of May 2017
- Frequency with which consumers would like to receive brand e-mails from selected industries in the United States as of July 2017
- Leading roles marketing e-mails play in the consumer purchase process in the United States as of July 2017
- Share of consumers who found advertising in e-mail newsletters helpful in the United States as of May 2017
- Share of consumers who find selected e-mail marketing practices annoying in the United States as of July 2017
- Leading e-mail personalization errors that consumers find frustrating in the United States as of July 2017
- Share of companies that sent more than 500,000 emails per month during their email marketing campaigns in Spain in 2015, by business sector
- Distribution of companies that used email marketing in Spain in 2015, by business sector and number of sent emails
- Distribution of Spanish companies based on the share of the advertising budget invested in email marketing strategies in 2015
- Service email providers most used by companies in email marketing campaigns in Spain in 2015
- Distribution of Spanish companies based on the share of the revenue attributable to email marketing strategies in 2015
- Leading advertising formats used by companies in email marketing campaigns in Spain in 2017
- Reasons why supplements were considered an innovative product in Spain in 2015
- Most favorable media for advertising investment according to professionals of the sector in Spain in 2015
- Main Key Performance Indicators (KPI) during the planning of digital media campaigns according to advertising companies in Spain in 2015
- Attributes of the marketing team according to professionals of the advertising industry in Spain in 2015, by level of importance
- Share of companies that considered the media coverage as one KPI during the planning of digital media campaigns in Spain in 2015, by media channel
- Share of local businesses using e-mail for advertising or promotion purposes in the United States as of 3rd quarter 2016
- Return on e-mail marketing investment among local businesses in the United States as of 3rd quarter 2016
- Return on Snapchat marketing investment among local businesses in the United States as of 3rd quarter 2016
- Share of local businesses outsourcing e-mail marketing in the United States as of 3rd quarter 2016
- Recommended frequency of email marketing reception in Spain 2015
- Percentage of Internet users subscribed to newsletters or newsletters in Spain in 2015, by gender
- Number of e-mail advertising campaigns of El Corte Inglés in Spain during the Christmas season 2015-2016, by day of the week
- Reasons why Internet users were removed from newsletters or newsletters in Spain in 2015
- Number of e-mail advertising campaigns of Carrefour in Spain during the Christmas season 2015-2016, by day of the week
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