Reasons for brands to increase online video ad spend in the United Kingdom (UK) 2017

This statistic shows the results of a survey among media agency executives regarding their opinion on how to get brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017. The survey found that 51 percent of agency professionals thought that new video formats such as vertical video or 360° video played an important part in getting brands to spend more on online video ads.

Reasons for brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

May 2017

Region

United Kingdom

Survey time period

February 2017

Number of respondents

218 respondents

Special properties

media agency professionals

Supplementary notes

The source does not specify the type of the survey.

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Programmatic advertising"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.