This statistic shows the results of a survey among media agency executives regarding their opinion on how to get brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017. The survey found that 51 percent of agency professionals thought that new video formats such as vertical video or 360° video played an important part in getting brands to spend more on online video ads.
Reasons for brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017
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Amobee (Turn Marketing Platform). (May 8, 2017). Reasons for brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017 [Graph]. In Statista. Retrieved September 18, 2024, from https://www.statista.com/statistics/768171/online-video-ads-brand-reasons-to-increase-spend-uk/
Amobee (Turn Marketing Platform). "Reasons for brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017." Chart. May 8, 2017. Statista. Accessed September 18, 2024. https://www.statista.com/statistics/768171/online-video-ads-brand-reasons-to-increase-spend-uk/
Amobee (Turn Marketing Platform). (2017). Reasons for brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017. Statista. Statista Inc.. Accessed: September 18, 2024. https://www.statista.com/statistics/768171/online-video-ads-brand-reasons-to-increase-spend-uk/
Amobee (Turn Marketing Platform). "Reasons for Brands to Increase Their Online Video Advertising Expenditure in The United Kingdom (Uk) in 2017." Statista, Statista Inc., 8 May 2017, https://www.statista.com/statistics/768171/online-video-ads-brand-reasons-to-increase-spend-uk/
Amobee (Turn Marketing Platform), Reasons for brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017 Statista, https://www.statista.com/statistics/768171/online-video-ads-brand-reasons-to-increase-spend-uk/ (last visited September 18, 2024)
Reasons for brands to increase their online video advertising expenditure in the United Kingdom (UK) in 2017 [Graph], Amobee (Turn Marketing Platform), May 8, 2017. [Online]. Available: https://www.statista.com/statistics/768171/online-video-ads-brand-reasons-to-increase-spend-uk/