Online advice consultation before a purchase in store by diploma France 2014

This is a statistic of how often French people viewed online consumer reviews on blogs, forums or consumer sites before making a store purchase in 2014, depending on the level of education. It can be read that nearly 80 percent of respondents at the bac +2 level indicated that they consulted online reviews before their purchases in the store.

Consultation of online consumer opinions (blogs, forums, consumer sites) before an in-store purchase by the French in 2014, according to the level of education*

Characteristic	Share of respondents
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Release date

December 2014

More information

Region

France

Survey time period

December 2-3, 2014

Number of respondents

1,003 respondents

Age group

18 years old and older

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* The question was formulated by the source as follows: "Before making a purchase in store, would you say that you happen to consult online consumer reviews on blogs, forums or consumer sites? »

This statistic presents the total of" often "and" occasionally "responses. "

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French

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