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Commercial information that the French are ready to give to retailers 2016

This statistic indicates the commercial information that the French are ready to share with retailers in exchange for personalized benefits in 2016. That year, around 40 percent of respondents agreed to share the websites they visited in order to receive personalized benefits from the stores.

What customer information are you willing to share with retailers in exchange for personalized benefits? *

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Sources

Release date

January 2017

Region

France

Survey time period

2016

Number of respondents

1,035 respondents

Method of interview

Panel survey

Supplementary notes

* The question was formulated by the source as follows: "Today, stores can memorize and analyze a certain amount of information about their customers in order to better understand their expectations. In exchange for personalized benefits (free services, discounts or vouchers), do you agree that the signs know the information below? "

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Statistics on "Online piracy and fraud against individuals in France "

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