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Despegar: brand awareness in Latin America 2017-2021

Published by
Ana M. López,
May 11, 2022
In 2021, the Argentine company Despegar.com (Decolar.com in Brazil) accounted for 18 percent of the brand-related keyword Google searches in the Latin American online travel market, which shows an stagnation in relation to the previous year. In 2021, around 3.8 million travel customers used the Despegar.com platform.

Despegar's share of online travel brand-related keyword searches on Google in Latin America from 2017 to 2021

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Source

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Release date

April 2022

Region

LAC

Survey time period

2017 to 2021

Special properties

based on the relative number of searches of brand-related keywords on Google*

Supplementary notes

* Calculation based on the performance of the next five largest competitors in the market.
Figures prior to 2021 were retrieved from previous reports.

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Statistics on " Online travel market in Latin America "

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Statistics on Online travel market in Latin America

Global overview

5

Latin American overview

5

Companies

6

Apps

6

User behavior

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