Price gap between premium brands and private label brands in Belgium 2009-2016

This statistic displays the price gap between premium brands and private label brands in Belgium from 2009 to 2016. It shows that between 2009 and 2016, the price gap between premium and private label products increased. In 2009, on average a premium branded product was 78 percent more expensive than the same private label product. By 2016, this had increased to 90 percent, meaning that premium brands were almost twice as expensive as private label products in 2016.

Price gap between premium brands and private label brands in Belgium from 2009 to 2016*

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Source

Release date

May 2017

Region

Belgium

Survey time period

2009 to 2016

Supplementary notes

* The average price gap of 35 categories, in which private label products had a market share of at least 15 percent.

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Statistics on "Private label market in the U.S."

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