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Influence of apps or simulators of budgets for purchases Spain 2015

Spanish consumers users of apps or simulators of budget planning whose purchase was affected (or not) by the result of the advice according to a survey of 2015

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Sources

Release date

October 2015

Region

Spain

Survey time period

June 17 - 26, 2015

Number of respondents

1,411 consumers *

Special properties

individuals who have purchased and / or used any of the following products or services in the last 12 months: bicycle, kitchen, dental, sports, appliances and technology, telecommunications and travel and have used some app or budget simulator

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* Apart from the 1,411 online interviews with consumers, personal interviews of about 45 minutes were made to experts and entrepreneurs from different sectors. The original question was formulated by the source as follows: "You have responded that you have used any app or budget simulator, has your purchase decision been affected by the outcome of this online advice?".

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