Italy: attitudes around materialism 2016, by gender

This statistic depicts the result of a survey question designed to find out Italians' attitudes around materialism as of 2016, broken down by gender. During the online survey, people aged 15 and older were asked whether they considered experiences to be more important than possessions. As of the survey period, almost half of the interviewed women (49 percent) agreed or strongly agreed with the statement "experiences are more important than possessions". A high agreement ratio was also found among male respondents (44 percent).

'Experiences are more important than possessions'. To what extent do you agree or disagree with the statement?

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Release date

May 2017



Survey time period

June to August 2016

Number of respondents

1,503 respondents

Age group

15 years and older

Method of interview

Online survey

Supplementary notes

This question was phrased by the source as follows: Please indicate how strongly you personally agree or disagree with the following statement- 'I would rather have more time than more money'- , using this scale where "1" means "disagree strongly" and "7" means "agree strongly.”

Missing percentage points to 100 percent are due to the fact that data used in this statistic represents top 2 boxes (agreement) and bottom 2 boxes (disagreement).

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