Brazil: number of online checkouts on Black Friday 2017, by category

This statistic depicts the leading product categories based on number of online checkouts registered on Black Friday in Brazil in 2017. The most popular category for online purchase on Black Friday 2017 in Brazil was house appliances, with approximately 602,000 checkouts. The total number of online checkouts on Black Friday in Brazil amounted to 3.76 million in 2017.

Number of checkouts in Black Friday online sales in Brazil in 2017, by product category

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Release date

November 2017



Survey time period

November 23 and 24, 2017

Supplementary notes

Figures were calculated by Statista based on Ebit data. Numbers have been rounded.

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Statistics on "Black Friday e-commerce in Brazil"

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