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Retail app improvements desired by consumers in the United Kingdom (UK) 2017

What exactly do consumers want from retail apps?

by Tugba Sabanoglu, last edited Feb 15, 2019
Retail app improvements desired by consumers in the United Kingdom (UK) 2017 This statistic shows the results of a survey released in January 2017 in which respondents were asked how their experience of apps made by retailers in the United Kingdom (UK) could be improved. Out of those surveyed, 54 percent said that better incentives and loyalty schemes would be a major improvement on the current offerings, while 38 percent would like to see rewards for using an app instead of shopping in-store.
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What exactly do consumers want from retail apps?

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Statistics on "Customer loyalty schemes in the UK"
  • Loyalty schemes usage
  • Loyalty schemes with selected retailers
  • Consumer attitudes towards loyalty schemes
  • Reward preferences
The most important statistics
  • Customer loyalty - general
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