Home ware: influence for last purchase in the United Kingdom (UK) 2017

Published by Statista Research Department, Dec 1, 2023
This statistic shows the results of a survey released in 2017 in which respondents were asked what influenced their last purchase of a home ware item in the United Kingdom (UK). Digital sources are the biggest driving factors among the respondents, with 50 percent claiming that websites or apps prompted their last retail purchase.

Factors that influenced the last purchase of home ware items for shoppers in the United Kingdom (UK) in 2017

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Source

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Release date

October 2017

Region

United Kingdom

Survey time period

2017*

Number of respondents

1,515 respondents

Age group

16-65 years

Special properties

Multi-channel shoppers who own a smartphone and go online daily

Method of interview

Online survey

Supplementary notes

* The source does not specify the exact date of the survey.

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