Online news video consumption worldwide 2016, by platform

Share of users who watch online news video in selected countries worldwide as of February 2016, by platform

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Source

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Release date

March 2016

Region

Worldwide

Survey time period

end of January/beginning of February 2016

Number of respondents

see supplementary notes

Method of interview

Online survey

Supplementary notes

Sample sizes: Australia: n = 2,021, Austria: n = 2,000, Belgium: n = 2,018, Brazil (representative of urban population only): n = 2,001, Canada: n = 2,011, Czech Republic: n = 2,014, Denmark: n = 2,020, Finland: n = 2,041, France: n = 2,162, Germany n = 2,035, Greece: n = 2,036, Hungary: n = 2,056, Italy: n = 2,195, Ireland: n = 2,003, Japan: n = 2,011, Netherlands: n = 2,006, Norway: n = 2,019, Poland: n = 2,000, Portugal: n = 2,018, South Korea: n = 2,147, Spain: n = 2,104, Sweden: n = 2,030, Switzerland: n = 2,004, Turkey (representative of urban population only): n = 2,157, United Kingdom: n = 2,024, United States: n = 2,197.

The source did not provide information on the age of the respondents.
The source also made the following remarks:
1. "Our survey was conducted online and as such the results will under-represent the consumption habits of people who are not online (typically older, less affluent, and with limited formal education)."
2. "As this survey deals with news consumption, we filtered out anyone who said that they had not consumed any news in the past month, in order to ensure that irrelevant responses didn’t adversely affect data quality. This category averaged 3.5% but was as high as 13% in Canada."
3. "The data were weighted to targets based on census/industry accepted data, such as age, gender and region, to represent the total population of each country. The sample is reflective of the population that has access to the internet."

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