Projected retail e-commerce GMV share of Amazon in the United States from 2016 to 2021

U.S. Amazon retail e-commerce GMV share 2016-2021 This statistic presents a projection of Amazon's retail market share in the United States from 2016 to 2021, based on GMV. In 2017, Amazon's market share in the e-commerce retail market was 37 percent, this this is expected to increase significantly by 2021. By 2021, it has been projected that Amazon's market share will account for 50 percent of the entire e-commerce retail market's GMV.
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Market share
201634%
201737%
2018*41%
2019*45%
2020*47%
2021*50%
Market share
201634%
201737%
2018*41%
2019*45%
2020*47%
2021*50%
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Description Source More information
This statistic presents a projection of Amazon's retail market share in the United States from 2016 to 2021, based on GMV. In 2017, Amazon's market share in the e-commerce retail market was 37 percent, this this is expected to increase significantly by 2021. By 2021, it has been projected that Amazon's market share will account for 50 percent of the entire e-commerce retail market's GMV.
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Release date
April 2017
Region
United States
Survey time period
2016 to 2017
Special properties
based on GMV
Supplementary notes
*Forecast.
All values are estimates.
GMV refers to gross merchandising volume/value.

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