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Leading product categories shoppers bought online on Black Friday 2017

Leading product categories shopper bought online on Black Friday in 2017, by share of total sales

by H. Tankovska, last edited Apr 15, 2019
Leading product categories shoppers bought online on Black Friday 2017 This statistic shows the leading product categories shoppers bought online on Black Friday in 2017, by share of total sales. That year, online shoppers mainly bought products out of the category fashion and accessories, which made up for roughly 30 percent of the total sales generated on Black Friday. Other profitable categories were beauty and health, as well as electronics and mobile phones.
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Leading product categories shopper bought online on Black Friday in 2017, by share of total sales

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