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Italy: share of consumers being loyal to the brands they use or visit 2017, by sector

Percentage of consumers who rated high the level of loyalty for brands they use or frequently visit in Italy in 2017, by sector

Italy: share of consumers being loyal to the brands they use or visit 2017, by sector This statistic illustrates the share of consumers who rated high the level of loyalty for brands they use of frequently visit in Italy in 2017, broken down by sector. According to data, loyalty to financial services is the highest across all sectors at 74 percent. Loyalty to retail brands came second with 69 percent of the consumers rating high their own level of loyalty to brands they use or frequently visit.
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Percentage of consumers who rated high the level of loyalty for brands they use or frequently visit in Italy in 2017, by sector

Share of consumer being loyal
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Share of consumer being loyal
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This statistic illustrates the share of consumers who rated high the level of loyalty for brands they use of frequently visit in Italy in 2017, broken down by sector. According to data, loyalty to financial services is the highest across all sectors at 74 percent. Loyalty to retail brands came second with 69 percent of the consumers rating high their own level of loyalty to brands they use or frequently visit.
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