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Italy: perception of price promotions when shopping for clothes in 2017
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Italy: perception of price promotions when shopping for clothes in 2017
How much do you agree with the following statements relative to clothes shopping?
by Statista Research Department,
last edited
Jul 1, 2019
This chart illustrates the results of a survey investigating the shopping behavior and habits of Italians in 2017. In particular, they were asked how much they agreed to certain statements relative to clothes shopping. According to data, the great majority of respondents (72 percent) were very tempted by price promotions. In fact they admitted that in such occasions they would go clothes shopping even if not planned.
How much do you agree with the following statements relative to clothes shopping?
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by Statista Research Department,
last edited
Jul 1, 2019
This chart illustrates the results of a survey investigating the shopping behavior and habits of Italians in 2017. In particular, they were asked how much they agreed to certain statements relative to clothes shopping. According to data, the great majority of respondents (72 percent) were very tempted by price promotions. In fact they admitted that in such occasions they would go clothes shopping even if not planned.
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- Release date
- March 2017
- Region
- Italy
- Survey time period
- March 8-13, 2017
- Number of respondents
- 1,000 respondents
- Age group
- 20-45 years
- Method of interview
- Computer-assisted web interviews (CAWI)
- Supplementary notes
- Multiple answers were possible.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- March 2017
More information
- Region
- Italy
- Survey time period
- March 8-13, 2017
- Number of respondents
- 1,000 respondents
- Age group
- 20-45 years
- Method of interview
- Computer-assisted web interviews (CAWI)
- Supplementary notes
- Multiple answers were possible.
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Italy: social media influence on consumer purchasing decisions 2017, by product
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Italy: summer sales purchase intentions 2017
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Clothing industry: consumers' behavior in Italy
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Statistics on "Clothing industry: consumers' behavior in Italy"
- Consumers' opinion
The most important statistics
- Do you own more articles of clothing than you actually need?Italy: excessive possession of articles of clothing in 2017
- Do you own more clothing accessories than you actually need?Italy: excessive possession of clothing accessories in 2017
- Do you own more bags and purses than you actually need?Italy: excessive possession of bags in 2017
- Do you own more shoes than you actually need?Italy: excessive possession of shoes in 2017
- When it comes to your purchase decisions, do you feel influenced by the celebrities you follow on social networks?Italy: social media influence on consumer purchasing decisions 2017
- When it comes to your purchase decisions, to which extent do you feel influenced by the celebrities you follow on social networks?Italy: social media influence on consumer purchasing decisions 2017, by age group
- When it comes to your purchase decisions, in which product categories are you easily influenced by the celebrities you follow on social media sites?Italy: social media influence on consumer purchasing decisions 2017, by product
- Share of individuals believing that the current duration of use of clothing items is shorter compared to the past in Italy in 2016, by genderItaly: opinion on duration of use of clothing items in 2016, by gender
- Consumers' preferences
The most important statistics
- What do Italians prefer to purchase?*Italy: purchasing preferences towards FMCG products 2016
- Preferred articles of clothing for working occasions in Italy in 2016, by genderItaly: preferred clothing items for working in 2016, by gender
- Preferred articles of clothing for a dinner out in Italy in 2016, by genderItaly: preferred clothing items for dinner out in 2016, by gender
- Preferred articles of clothing for comfortable occasions in Italy in 2016, by genderItaly: preferred clothing items for comfortable occasions in 2016, by gender
- Preferred articles of clothing for fashionable and trendy occasions in Italy in 2016, by genderItaly: preferred clothing items for trendy occasions in 2016, by gender
- Preferred articles of clothing to wear during spare time in Italy in 2016, by genderItaly: preferred clothing items for spare time 2016, by gender
- Preferred articles of clothing to wear while staying at home in Italy in 2016, by genderItaly: preferred clothing items for staying home in 2016, by gender
- Shopping behavior
The most important statistics
- For how long can you avoid going shopping?Italy: avoid shopping in 2017
- How much do you agree with the following statements relative to clothes shopping?Italy: perception of clothes shopping in 2017
- Which are the leading reasons why clothes' shopping generates a feeling of euphoria and satisfaction?Italy: clothes' shopping as euphoria and satisfaction in 2017
- How much do you agree with the following statements relative to clothes shopping?Italy: perception of price promotions when shopping for clothes in 2017
- How influenced are you by social media when shopping for clothes?Italy: clothes' shopping and social media influence 2017
- Did it ever happened to you to hide how much did you spent or how many articles did you purchase when shopping for clothes?Italy: hiding expenditures and quantities when shopping for clothes 2017
- Which are the reasons why you hide how much did you spend and how many articled did you purchase when shopping for clothes?Italy: reasons to hide shopping expenditures and quantities 2017
- Online shopping
The most important statistics
- Distribution of ecommerce sales in Italy in 2016, by productItaly: share of ecommerce sales 2016, by product
- Share of internet users who shopped for clothing and sportswear online in Italy in 2016, by age groupShare of internet users buying clothing ad sportswear online 2016, by age group
- Share of Internet users between 25 and 34 years of age who purchased clothing or sportswear online in Italy in 2016, by education levelShare of internet users buying clothing online in Italy 2016, by education level
- Share of Internet users who purchased items of clothing or sportswear online in Italy in 2016, by population densityItaly: share of online clothing purchasers in 2016, by population density
- Online sales value of Italian clothing websites to Italian and foreign shoppers in 2015 and 2016 (in billion euros)Italy: online sales Italian apparel websites to Italian and foreign customers 2016
- Distribution of the online sales of Italian clothing websites in 2016, by type of customer Italy: distribution online sales Italian apparel websites 2016, by type of customer
- Distribution of the online sales of Italian clothing websites to Italian and foreign shoppers in 2016, by type of companyItaly: distribution online sales Italian apparel websites 2016, by type of company
- Online purchase value of Italian clothing shoppers via Italian and foreign websites in 2015 and 2016 (in billion euros)Italy: online purchase Italian clothing buyers via Italian foreign websites 2015-2016
- Sales season
The most important statistics
- As of July 1st, in Italy the summer sale season started. Do you plan to shop during this period? Italy: summer sales purchase intentions 2017
- Compared to last year, what is your budget for the summer sale season? Italy: budget for summer sale season 2017 compared to the previous year
- How much do you trust the price promotions and sales charged during the summer sale season? Italy: trust in price promotion summer sale season 2017 compared to the previous year
- Share of individuals who wait the winter sale season to shop in Italy between 2010 and 2017Survey: individuals waiting winter sale season to shop in Italy in 2010-2017
- Preferred articles purchased during the winter sale season in Italy in 2018, by product typeItaly: purchased articles during winter sale season in Italy 2018, by product
- Average discount expected during winter seasonal sales in Italy in 2017, by product Italy: average discount expected in winter sales 2017, by product
- As a consumer, how safe do you feel when purchasing during the winter sale season? Survey: opinion of consumers on safety during winter sale season 2018
- Cotton clothing
The most important statistics
- Consumers´ most appreciated eco-friendly fibers in Italy in 2016Italy: most appreciated eco-friendly fibers 2016
- Share of cotton clothing best attributes compared to clothing from manmade fibers in Italy in 2015Italy: cotton clothing best attributes in 2015
- Main reasons of concern about the cotton production process in Italy in 2016Italy: concerns about cotton production process 2016
- Do you believe that clothes that usually are made of cotton (as T-shirts) now seem to be made of other fibers?Italy: perceived changes in shops´ clothing supply regarding fibers 2016, by gender
- Share of individuals preferring cotton and cotton blends clothing articles in Italy in 2016, by itemItaly: individuals preferring cotton and cotton blends clothing article 2016
- Animal-free clothing
The most important statistics
- Are you aware of the existence of animal-free alternative fabrics to fur, plumage, leather, wool, and silk?Survey: awareness of animal-free alternative fabrics in Italy in 2015, by type
- Consumers agreement towards animal-free clothing being as comfortable as animal-derived clothing in Italy in 2015Survey: opinion on comfort of animal-free clothing in Italy in 2015
- Consumers agreement towards animal-free shoes being as comfortable as animal-derived footwear in Italy in 2015Survey: opinion on comfort of animal-free shoes in Italy in 2015
- If you really like a certain clothing article, do you buy it anyway even if it is made of animal-derived fabric?Survey: choice between animal-free clothing and personal taste in Italy in 2015
- If it is hard to find animal-free clothing articles, do you directly switch to animal-derived products?Readiness to use animal-clothing when alternatives are hard to find Italy 2015
- Is the choice of animal-free alternative fabrics the new clothing trend?Survey: animal-free clothing trends in Italy 2015
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Statistics on "Clothing industry: consumers' behavior in Italy"
- Do you own more articles of clothing than you actually need?
- Do you own more clothing accessories than you actually need?
- Do you own more bags and purses than you actually need?
- Do you own more shoes than you actually need?
- When it comes to your purchase decisions, do you feel influenced by the celebrities you follow on social networks?
- When it comes to your purchase decisions, to which extent do you feel influenced by the celebrities you follow on social networks?
- When it comes to your purchase decisions, in which product categories are you easily influenced by the celebrities you follow on social media sites?
- Share of individuals believing that the current duration of use of clothing items is shorter compared to the past in Italy in 2016, by gender
- Share of individuals believing that quality of clothing items is diminished compared to previous year in Italy in 2016, by gender
- Share of individuals believing that the thickness of clothing items fibers is lower than usual in Italy in 2016, by gender
- Share of individuals believing that the price of clothing items is greater compared to the previous year in Italy in 2016, by gender
- Share of individuals who enjoy wearing denim clothing items in Italy between 2008 and 2016
- What do Italians prefer to purchase?*
- Preferred articles of clothing for working occasions in Italy in 2016, by gender
- Preferred articles of clothing for a dinner out in Italy in 2016, by gender
- Preferred articles of clothing for comfortable occasions in Italy in 2016, by gender
- Preferred articles of clothing for fashionable and trendy occasions in Italy in 2016, by gender
- Preferred articles of clothing to wear during spare time in Italy in 2016, by gender
- Preferred articles of clothing to wear while staying at home in Italy in 2016, by gender
- For how long can you avoid going shopping?
- How much do you agree with the following statements relative to clothes shopping?
- Which are the leading reasons why clothes' shopping generates a feeling of euphoria and satisfaction?
- How much do you agree with the following statements relative to clothes shopping?
- How influenced are you by social media when shopping for clothes?
- Did it ever happened to you to hide how much did you spent or how many articles did you purchase when shopping for clothes?
- Which are the reasons why you hide how much did you spend and how many articled did you purchase when shopping for clothes?
- Distribution of ecommerce sales in Italy in 2016, by product
- Share of internet users who shopped for clothing and sportswear online in Italy in 2016, by age group
- Share of Internet users between 25 and 34 years of age who purchased clothing or sportswear online in Italy in 2016, by education level
- Share of Internet users who purchased items of clothing or sportswear online in Italy in 2016, by population density
- Online sales value of Italian clothing websites to Italian and foreign shoppers in 2015 and 2016 (in billion euros)
- Distribution of the online sales of Italian clothing websites in 2016, by type of customer
- Distribution of the online sales of Italian clothing websites to Italian and foreign shoppers in 2016, by type of company
- Online purchase value of Italian clothing shoppers via Italian and foreign websites in 2015 and 2016 (in billion euros)
- Distribution of online purchases of Italian clothing shoppers via Italian and foreign websites in 2016, by product
- Distribution of the online purchase of Italian clothing shoppers via Italian and foreign websites in 2016, by gender
- Distribution of the online purchase of Italian clothing shoppers via Italian and foreign websites in 2016, by price
- When shopping for clothes online, how much time do you commit to this activity?
- When shopping for clothes online, how much time do you commit to this activity?
- As of July 1st, in Italy the summer sale season started. Do you plan to shop during this period?
- Compared to last year, what is your budget for the summer sale season?
- How much do you trust the price promotions and sales charged during the summer sale season?
- Share of individuals who wait the winter sale season to shop in Italy between 2010 and 2017
- Preferred articles purchased during the winter sale season in Italy in 2018, by product type
- Average discount expected during winter seasonal sales in Italy in 2017, by product
- As a consumer, how safe do you feel when purchasing during the winter sale season?
- Consumers´ most appreciated eco-friendly fibers in Italy in 2016
- Share of cotton clothing best attributes compared to clothing from manmade fibers in Italy in 2015
- Main reasons of concern about the cotton production process in Italy in 2016
- Do you believe that clothes that usually are made of cotton (as T-shirts) now seem to be made of other fibers?
- Share of individuals preferring cotton and cotton blends clothing articles in Italy in 2016, by item
- Are you aware of the existence of animal-free alternative fabrics to fur, plumage, leather, wool, and silk?
- Consumers agreement towards animal-free clothing being as comfortable as animal-derived clothing in Italy in 2015
- Consumers agreement towards animal-free shoes being as comfortable as animal-derived footwear in Italy in 2015
- If you really like a certain clothing article, do you buy it anyway even if it is made of animal-derived fabric?
- If it is hard to find animal-free clothing articles, do you directly switch to animal-derived products?
- Is the choice of animal-free alternative fabrics the new clothing trend?
- Changes in consumer shopping behaviour in the United Kingdom (UK) in 2014
- Share of consumers who go shopping at least once a week in the United Kingdom (UK) 2015, by age group
- Consumers in mainland China shopping on mobile apps in 2015, by category
- Platforms used by consumers to purchase products/services online in Hong Kong as of October 2017
- Consumers in Hong Kong shopping in physical stores in 2015, by category (in percentage)
- Shopping preference of consumers in mainland China as of the 3rd quarter of 2016, by category*
- Consumers in mainland China shopping in physical stores in 2015, by category (in percentage)
- Share of consumers in Hong Kong who shopped via e-commerce channels in the last 12 months as of October 2017, by item category
- Share of consumers in mainland China who shopped via e-commerce channels in the last 12 months as of October 2017, by item category
- Shopping behavior in the the coming two years in mainland China as of 2016, by share of consumers
- Consumers in Hong Kong shopping on mobile apps in 2015, by category
- Consumers shopping on online e-commerce platforms in Hong Kong in 2015, by category
- Consumers in mainland China shopping on online e-commerce platform in 2015, by category (in percentage)
- Share of consumers in Hong Kong shopping on online e-commerce platforms in 2015 and estimates from 2016 to 2018, by category
- Shopping plan of consumers in Hong Kong for the next two years as of October 2017, by category
- Fashion and luxury store visit frequency in Amsterdam (the Netherlands) in 2016, by type of visitor
- What is your favorite color of women’s underwear? (by gender)
- Weekly average time spent on shopping among people in Japan from 1976 to 2016, by gender (in minutes)
- Shopping habits according to online shoppers in the United States as of May 2015, by category
- Webrooming penetration in the Netherlands in 2015, by product category
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