This statistic shows the revenues made per online retail customer in Germany from 2012 to 2015, with a forecast for 2016. In 2016, the average sale per customer was forecast to amount to 1,351.5 euros, an increase compared to the previous year at roughly 1,211 euros.
Average revenue generated per online retail customer in Germany from 2012 to 2015, with a forecast for 2016
(in euros)
Figures for previous years were taken from earlier publications by the source.
Figures are based on extensive statistical analysis; statistics on retail trade and retail trade forecasts; telephone interviews with leading retailers as well as a representative survey among consumers.
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RetailMeNot. (February 23, 2016). Average revenue generated per online retail customer in Germany from 2012 to 2015, with a forecast for 2016 (in euros) [Graph]. In Statista. Retrieved March 17, 2025, from https://www.statista.com/statistics/794591/online-retail-revenue-per-customer-germany/?__sso_cookie_checker=failed
RetailMeNot. "Average revenue generated per online retail customer in Germany from 2012 to 2015, with a forecast for 2016 (in euros)." Chart. February 23, 2016. Statista. Accessed March 17, 2025. https://www.statista.com/statistics/794591/online-retail-revenue-per-customer-germany/?__sso_cookie_checker=failed
RetailMeNot. (2016). Average revenue generated per online retail customer in Germany from 2012 to 2015, with a forecast for 2016 (in euros). Statista. Statista Inc.. Accessed: March 17, 2025. https://www.statista.com/statistics/794591/online-retail-revenue-per-customer-germany/?__sso_cookie_checker=failed
RetailMeNot. "Average Revenue Generated per Online Retail Customer in Germany from 2012 to 2015, with a Forecast for 2016 (in Euros)." Statista, Statista Inc., 23 Feb 2016, https://www.statista.com/statistics/794591/online-retail-revenue-per-customer-germany/?__sso_cookie_checker=failed
RetailMeNot, Average revenue generated per online retail customer in Germany from 2012 to 2015, with a forecast for 2016 (in euros) Statista, https://www.statista.com/statistics/794591/online-retail-revenue-per-customer-germany/?__sso_cookie_checker=failed (last visited March 17, 2025)
Average revenue generated per online retail customer in Germany from 2012 to 2015, with a forecast for 2016 (in euros) [Graph], RetailMeNot, February 23, 2016. [Online]. Available: https://www.statista.com/statistics/794591/online-retail-revenue-per-customer-germany/?__sso_cookie_checker=failed