Reasons to join cannabis industry workforce in the U.S. 2017

This statistic shows the reasons for joining the cannabis industry in the United States in 2017. During the survey, 75 percent of respondents reported that they joined the cannabis industry for the ability to create change.

Leading reasons for joining the cannabis industry among workers in the United States in 2017

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In cooperation with
New Frontier Data
Release date

November 2017


United States

Survey time period

August to September 2017

Number of respondents


Age group

21 years and older

Special properties

respondents who work in the cannabis industry

Supplementary notes

* 50.1 percent of respondents work in the cannabis industry.
This question was phrased by the source as follows: "Which of the following reason(s) best describe(s) why you joined the cannabis industry? (Select all that apply)"
Multiple answers were possible

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Statistics on "Recreational marijuana in the U.S."

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