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MA services market size in Japan 2018-2024

Published by Statista Research Department, Nov 4, 2020
In 2024, the marketing automation (MA) services market in Japan was forecasted to reach approximately 94 billion Japanese yen, up from about 39 billion yen in 2018. The MA market is part of the digital marketing service market that focuses on the improvement and personalization of marketing measures by processing data collected from customers.

Sales value of the marketing automation (MA) services market in Japan from 2018 to 2024 (in billion Japanese yen)

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Release date

November 2019

Region

Japan

Survey time period

2018

Special properties

the market size is based on the sales revenues of the businesses

Supplementary notes

*Prospect
**Forecast.
Research targets were domestic digital marketing service vendors, etc.

1 Japanese yen equals 0.0093 U.S. dollars or 0.0083 euros as of March 2020.
Values have been rounded.

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