Italy: OTT online video ad revenue 2015 and 2020, by transaction type

This statistic shows the OTT online video advertising revenues in Italy in 2015 as well as the forecasted revenues for 2020. According to the study, programmatic advertising is supposed to generate revenues for 235 million euros in 2020, by far overrating the figures reported in 2015.

OTT Online video advertising revenue in Italy in 2015 and 2020*, by transaction type

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Sources

Release date

2018

Region

Italy

Survey time period

2015

Supplementary notes

*Data are forecast

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