In 2022, China's online advertising revenue surpassed the one billion yuan threshold, representing a 6.8 percent growth compared to the previous year. Mobile advertising has become the backbone of online advertising in China, accounting for over 80 percent of the market share.
Revenue of the online advertising industry in China from 2018 to 2022 with a forecast until 2025
(in billion yuan)
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iResearch. (May 5, 2023). Revenue of the online advertising industry in China from 2018 to 2022 with a forecast until 2025 (in billion yuan) [Graph]. In Statista. Retrieved January 18, 2025, from https://www.statista.com/statistics/796017/china-online-advertising-revenue/?__sso_cookie_checker=failed
iResearch. "Revenue of the online advertising industry in China from 2018 to 2022 with a forecast until 2025 (in billion yuan)." Chart. May 5, 2023. Statista. Accessed January 18, 2025. https://www.statista.com/statistics/796017/china-online-advertising-revenue/?__sso_cookie_checker=failed
iResearch. (2023). Revenue of the online advertising industry in China from 2018 to 2022 with a forecast until 2025 (in billion yuan). Statista. Statista Inc.. Accessed: January 18, 2025. https://www.statista.com/statistics/796017/china-online-advertising-revenue/?__sso_cookie_checker=failed
iResearch. "Revenue of The Online Advertising Industry in China from 2018 to 2022 with a Forecast until 2025 (in Billion Yuan)." Statista, Statista Inc., 5 May 2023, https://www.statista.com/statistics/796017/china-online-advertising-revenue/?__sso_cookie_checker=failed
iResearch, Revenue of the online advertising industry in China from 2018 to 2022 with a forecast until 2025 (in billion yuan) Statista, https://www.statista.com/statistics/796017/china-online-advertising-revenue/?__sso_cookie_checker=failed (last visited January 18, 2025)
Revenue of the online advertising industry in China from 2018 to 2022 with a forecast until 2025 (in billion yuan) [Graph], iResearch, May 5, 2023. [Online]. Available: https://www.statista.com/statistics/796017/china-online-advertising-revenue/?__sso_cookie_checker=failed