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Public opinion on media companies using personal preferences worldwide 2017

Share of consumers who are comfortable with media companies using their personal preferences for selected reasons worldwide as of October 2017

by Amy Watson, last edited Mar 14, 2018
Public opinion on media companies using personal preferences worldwide 2017 This statistic shows data on the share of consumers who are comfortable with media companies using their personal preferences for selected reasons worldwide as of October 2017. During the survey, 72 percent of respondents stated that they were comfortable with media companies using their personal preferences in exchange for content that aligns with their specific interests.
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Share of consumers who are comfortable with media companies using their personal preferences for selected reasons worldwide as of October 2017

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