Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Social media sites' influence on travel bookings in Great Britain 2017, by generation

Which of the following social media sites influence or inspire your decision making process in booking a trip?

Social media sites' influence on travel bookings in Great Britain 2017, by generation This statistic shows the results of a generational survey in 2017 in which British travelers were asked to indicate the social media sites that influence or inspire their decision making process in booking a trip. Older generations tended to say that social media does not influence them. Facebook is more influential for younger generations, with 50 percent of Generation Z and 51 percent of Millennials saying the site influenced their travel decision.
Show more

Which of the following social media sites influence or inspire your decision making process in booking a trip?

Generation ZMillennialsGeneration XBoomers
-----
-----
-----
-----
-----
-----
Generation ZMillennialsGeneration XBoomers
-----
-----
-----
-----
-----
-----
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Download Settings Share
Download started
Please be patient - this may take a moment
This statistic shows the results of a generational survey in 2017 in which British travelers were asked to indicate the social media sites that influence or inspire their decision making process in booking a trip. Older generations tended to say that social media does not influence them. Facebook is more influential for younger generations, with 50 percent of Generation Z and 51 percent of Millennials saying the site influenced their travel decision.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Digital travel planning in the United Kingdom (UK)
Digital travel planning in the United Kingdom (UK)

All Information
in one Presentation

Digital travel planning in the United Kingdom (UK)

Everything On "Digital travel planning in the United Kingdom (UK)" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Digital travel planning in the United Kingdom (UK)"
  • Online travel booking market
  • Travel website usage
  • Travel booking methods
  • Travel planning: online resources
The most important statistics
  • Travel planning: review sites
  • Devices used
  • Online booking frequency
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.