Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Companies doing well at personalization online in the U.S. 2017

Ways in which companies are successful at personalization on websites and mobile apps according to consumers in the United States as of April 2017

Companies doing well at personalization online in the U.S. 2017 This statistic shows the ways in which companies in the U.S. succeeded at personalization in marketing on websites and mobile apps as of April 2017. The results reveal that 29 percent of respondents believed that companies doing business via websites and mobile apps were successful at personalization of discounts and offers.
Show more

Ways in which companies are successful at personalization on websites and mobile apps according to consumers in the United States as of April 2017

Share of respondents
--
--
--
--
--
Share of respondents
--
--
--
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Download Settings Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment

Description

Source

More information

This statistic shows the ways in which companies in the U.S. succeeded at personalization in marketing on websites and mobile apps as of April 2017. The results reveal that 29 percent of respondents believed that companies doing business via websites and mobile apps were successful at personalization of discounts and offers.
Show more
Release date
January 2018
Region
United States
Survey time period
April 2017
Number of respondents
503 respondents
Age group
18-64 years
Supplementary notes
Question asked: You mentioned that [company/merchant] are currently doing well when it comes to personalized experiences. What are some ways that they are doing this well? Please list examples and be as specific as possible.
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Marketing personalization
Marketing personalization

All Information
in one Presentation

Marketing personalization

Everything On "Marketing personalization" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Marketing personalization"
  • Overview & usage
  • Marketer perspective
  • Consumer perspective
  • Effectiveness
  • E-mail
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.