This statistic shows how well companies' websites and mobile apps are delivering personalized experiences according to consumers in the U.S. as of April 2017, broken down by industry. The findings show that 71 percent of respondents felt that grocery and drug companies' websites and mobile apps were doing very or somewhat well at delivering personalized experiences.
Share of consumers who think companies are successful at delivering online personalized experiences in the United States as of April 2017, by industry
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This statistic shows how well companies' websites and mobile apps are delivering personalized experiences according to consumers in the U.S. as of April 2017, broken down by industry. The findings show that 71 percent of respondents felt that grocery and drug companies' websites and mobile apps were doing very or somewhat well at delivering personalized experiences.
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Statistics on "Marketing personalization"
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Statistics
- U.S. consumer view of successful offline personalization use 2017, by industry
- U.S. consumer willingness to buy from companies using offline personalization 2017
- U.S. consumer willingness to buy from companies using online personalization 2017
- Importance of content personalization among U.S. consumers in 2016, by industry
- Effect of relevant content personalization on consumer view of brands U.S. 2016
- Number of personalized message versions created for a given campaign worldwide 2016
- Impact of relevant content personalization on U.S. consumer purchase intent 2016
- Share marketeers adjusting message to the customer context in the Netherlands 2016
- Share of marketeers telling the same brand story everywhere in the Netherlands 2016
- Importance of personalization to brands's success as per marketers in the U.S. 2014
- Brands and businesses on social media: consumer attitudes in the UK 2014
- Consumer responses to mistargeted marketing efforts in the U.S. 2015
- U.S. consumers' annoyance with mobile e-mail formatting in 2017
- Consumer perception of e-mail advertising in the U.S. 2010-2014
- Consumer responses to correctly personalized websites in the U.S. 2015
- Great Britain: perception of food industry changes since the 'horsemeat scandal' 2013
- Online applications and services considered most important in Germany in 2015
- Consumer attitudes to shoe purchases in the United Kingdom (UK) 2016
- Consumer opinion of brands funding television programs in Poland 2013
- Agreement towards flavor more important than calorie content for snacks Europe 2015
