This statistic shows the leading benefits from website and in-app personalization according to marketing professionals worldwide as of March 2017. The survey results show that 63 percent of respondents saw increased conversion rates as the main benefit of website and in-app personalization, whereas 32 percent cited increased e-commerce revenues as the main benefit of this tactic.
Leading benefits from website and in-app personalization according to marketing professionals worldwide as of March 2017
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This statistic shows the leading benefits from website and in-app personalization according to marketing professionals worldwide as of March 2017. The survey results show that 63 percent of respondents saw increased conversion rates as the main benefit of website and in-app personalization, whereas 32 percent cited increased e-commerce revenues as the main benefit of this tactic.
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Statistics on "Marketing personalization"
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Statistics
- Number of personalized message versions created for a given campaign worldwide 2016
- U.S. consumer willingness to buy from companies using online personalization 2017
- U.S. consumer view of successful offline personalization use 2017, by industry
- U.S. consumer willingness to buy from companies using offline personalization 2017
- Importance of personalization to brands's success as per marketers in the U.S. 2014
- Identity-related data sources used for marketing personalization worldwide 2015
- Share of marketeers telling the same brand story everywhere in the Netherlands 2016
- Consumer responses to mistargeted marketing efforts in the U.S. 2015
- Consumer responses to correctly personalized websites in the U.S. 2015
- Effect of personalized retail offers in the United Kingdom (UK) 2013
- E-mail subject personalization influence on open rate America Q1 2015, by industry
- Personalized online presence by companies in the Netherlands 2016, by channel
- Distribution of B2C data collection use for relevant offers in Benelux region 2016
- Shopping: increased likelihood of buying clothing by personalized showcasing UK 2015
- Canada attitude towards personal info sharing 2015
- Canada willingnes to share personal data with companies 2015, by type
- Satisfaction with product recommendations in the U.S. 2016, by age
- Change in cement prices in mature markets 2011-2016
- Global operating income of McCormick & Company Inc. 2011-2017
