This statistic shows the preferred form of retail personalization among shoppers in North America as of November 2017, broken down by age group. The findings show that 65 percent of responding consumers aged between 18 and 34 cited personalized support as their preferred form of retail personalization, compared to 10 percent who prioritized personalized advertising.
Preferred form of retail personalization among shoppers in North America as of November 2017, by age group
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MarketingCharts. (November 15, 2017). Preferred form of retail personalization among shoppers in North America as of November 2017, by age group [Graph]. In Statista. Retrieved October 08, 2024, from https://www.statista.com/statistics/810620/retail-personalization-consumer-preferences-north-america-age/
MarketingCharts. "Preferred form of retail personalization among shoppers in North America as of November 2017, by age group." Chart. November 15, 2017. Statista. Accessed October 08, 2024. https://www.statista.com/statistics/810620/retail-personalization-consumer-preferences-north-america-age/
MarketingCharts. (2017). Preferred form of retail personalization among shoppers in North America as of November 2017, by age group. Statista. Statista Inc.. Accessed: October 08, 2024. https://www.statista.com/statistics/810620/retail-personalization-consumer-preferences-north-america-age/
MarketingCharts. "Preferred Form of Retail Personalization among Shoppers in North America as of November 2017, by Age Group." Statista, Statista Inc., 15 Nov 2017, https://www.statista.com/statistics/810620/retail-personalization-consumer-preferences-north-america-age/
MarketingCharts, Preferred form of retail personalization among shoppers in North America as of November 2017, by age group Statista, https://www.statista.com/statistics/810620/retail-personalization-consumer-preferences-north-america-age/ (last visited October 08, 2024)
Preferred form of retail personalization among shoppers in North America as of November 2017, by age group [Graph], MarketingCharts, November 15, 2017. [Online]. Available: https://www.statista.com/statistics/810620/retail-personalization-consumer-preferences-north-america-age/