Under Armour’s net revenue in the United States stood at an estimated 3.5 billion U.S. dollars in the financial year ended March 31, 2024.
Basketball star assisting Under Armour
In 2024, around 61 percent of Under Armour’s net revenue was generated in its home market of North America. The company has a large budget for advertising and marketing campaigns and as such also relies on the marketing power of one of the NBA’s highest-paid players to boost the impact of the brand: Stephen Curry. The three-time NBA champion signed with Under Armour for an initial contract worth around four million U.S. dollars per year in 2013, and his performances and personality on and off the court are proving pivotal to the company’s success.
The benefits of exercise
Over 230 million Americans were engaged in physical activity in 2021. This is a positive development, as the number of people participating in sports and activity has risen consistently with each consecutive year since 2013. It is common knowledge that there are many benefits to exercise, some of the most commonly highlighted being the reduced risk of disease and how it helps develop brain health.
Under Armour's net revenue in the United States from 2015 to 2024
(in million U.S. dollars)
Figures for fiscal 2021 and fiscal 2023 were rounded by the source.
* Financial years up until 2021 began on January 1 and ended December 31. After 2021, Under Armour went through a transitional period and from 2022 on, fiscal years begin April 1 and end March 31 (for instance "Fiscal 2023" refers to the fiscal year beginning on April 1, 2022 and ended March 31, 2023). For this reason, no figure was provided for fiscal 2022.
The figures have been taken from several publications.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Under Armour. (May 29, 2024). Under Armour's net revenue in the United States from 2015 to 2024 (in million U.S. dollars) [Graph]. In Statista. Retrieved January 24, 2025, from https://www.statista.com/statistics/815677/us-net-sales-of-under-armour/?__sso_cookie_checker=failed
Under Armour. "Under Armour's net revenue in the United States from 2015 to 2024 (in million U.S. dollars)." Chart. May 29, 2024. Statista. Accessed January 24, 2025. https://www.statista.com/statistics/815677/us-net-sales-of-under-armour/?__sso_cookie_checker=failed
Under Armour. (2024). Under Armour's net revenue in the United States from 2015 to 2024 (in million U.S. dollars). Statista. Statista Inc.. Accessed: January 24, 2025. https://www.statista.com/statistics/815677/us-net-sales-of-under-armour/?__sso_cookie_checker=failed
Under Armour. "Under Armour's Net Revenue in The United States from 2015 to 2024 (in Million U.S. Dollars)." Statista, Statista Inc., 29 May 2024, https://www.statista.com/statistics/815677/us-net-sales-of-under-armour/?__sso_cookie_checker=failed
Under Armour, Under Armour's net revenue in the United States from 2015 to 2024 (in million U.S. dollars) Statista, https://www.statista.com/statistics/815677/us-net-sales-of-under-armour/?__sso_cookie_checker=failed (last visited January 24, 2025)
Under Armour's net revenue in the United States from 2015 to 2024 (in million U.S. dollars) [Graph], Under Armour, May 29, 2024. [Online]. Available: https://www.statista.com/statistics/815677/us-net-sales-of-under-armour/?__sso_cookie_checker=failed
