This statistic shows the results of a survey conducted from October 2017 through January 2018 among 2,000 adult Americans on their preferred credit card brand. The results were sorted by gender. During the survey, 16.7 percent of female respondents stated their preferred brand is Capital One; 12 percent of male respondents said the same.
Credit card brand preferences in the U.S. in 2017 and 2018, by gender
United States: Brand preferences for credit cards from October 2017 to January 2018, by gender
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MSW-ARS Research/The Brand Strength Monitor. (March 1, 2018). United States: Brand preferences for credit cards from October 2017 to January 2018, by gender [Graph]. In Statista. Retrieved December 08, 2019, from https://www.statista.com/statistics/817438/united-states-brand-preferences-credit-cards-gender/
MSW-ARS Research/The Brand Strength Monitor. "United States: Brand preferences for credit cards from October 2017 to January 2018, by gender." Chart. March 1, 2018. Statista. Accessed December 08, 2019. https://www.statista.com/statistics/817438/united-states-brand-preferences-credit-cards-gender/
MSW-ARS Research/The Brand Strength Monitor. (2018). United States: Brand preferences for credit cards from October 2017 to January 2018, by gender. Statista. Statista Inc.. Accessed: December 08, 2019. https://www.statista.com/statistics/817438/united-states-brand-preferences-credit-cards-gender/
MSW-ARS Research/The Brand Strength Monitor. "United States: Brand Preferences for Credit Cards from October 2017 to January 2018, by Gender." Statista, Statista Inc., 1 Mar 2018, https://www.statista.com/statistics/817438/united-states-brand-preferences-credit-cards-gender/
MSW-ARS Research/The Brand Strength Monitor, United States: Brand preferences for credit cards from October 2017 to January 2018, by gender Statista, https://www.statista.com/statistics/817438/united-states-brand-preferences-credit-cards-gender/ (last visited December 08, 2019)