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Credit card brand preferences in the U.S. in 2017 and 2018, by gender

Published by Statista Research Department, Mar 15, 2018
This statistic shows the results of a survey conducted from October 2017 through January 2018 among 2,000 adult Americans on their preferred credit card brand. The results were sorted by gender. During the survey, 16.7 percent of female respondents stated their preferred brand is Capital One; 12 percent of male respondents said the same.

United States: Brand preferences for credit cards from October 2017 to January 2018, by gender

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Source

Release date

March 2018

Region

United States

Survey time period

October 2017 to January 2018

Number of respondents

2,000*

Age group

18 years and older

Special properties

Respondents aged 18-74

Method of interview

Online survey

Supplementary notes

* Men: n=1,000
Women: n=1,000.

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