The U.S. marketing data market was valued at 21.23 billion U.S. dollars in 2019, and it was expected to grow to 30.61 billion in 2021. On the global level, the market is expected to grow from 34.6 to 52.3 billion in the same period.
Spending on marketing data in the United States from 2017 to 2021
(in million U.S. dollars)
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OnAudience. (November 24, 2020). Spending on marketing data in the United States from 2017 to 2021 (in million U.S. dollars) [Graph]. In Statista. Retrieved July 06, 2022, from https://www.statista.com/statistics/818881/usa-marketing-data-spend/
OnAudience. "Spending on marketing data in the United States from 2017 to 2021 (in million U.S. dollars)." Chart. November 24, 2020. Statista. Accessed July 06, 2022. https://www.statista.com/statistics/818881/usa-marketing-data-spend/
OnAudience. (2020). Spending on marketing data in the United States from 2017 to 2021 (in million U.S. dollars). Statista. Statista Inc.. Accessed: July 06, 2022. https://www.statista.com/statistics/818881/usa-marketing-data-spend/
OnAudience. "Spending on Marketing Data in The United States from 2017 to 2021 (in Million U.S. Dollars)." Statista, Statista Inc., 24 Nov 2020, https://www.statista.com/statistics/818881/usa-marketing-data-spend/
OnAudience, Spending on marketing data in the United States from 2017 to 2021 (in million U.S. dollars) Statista, https://www.statista.com/statistics/818881/usa-marketing-data-spend/ (last visited July 06, 2022)