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Share of pay TV consumers who cut the cord in past year U.S. by age 2017

The figure shows the share of pay TV consumers who canceled their service in the last 12 months in the United States as of November 2017, by age group. During the survey, 22 percent of Millennials who do not currently have a pay TV service stated that they had cut the cord in the past 12 months.

Share of pay TV consumers who canceled their service in the last 12 months in the United States as of November 2017, by age group

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Source

Release date

March 2018

Region

United States

Survey time period

2017

Number of respondents

2,088 respondents

Special properties

among those who do not currently have a pay TV service

Method of interview

Online survey

Supplementary notes

Generation Z: ages 14–20 (born 1997–2003)
Millennials: ages 21–34 (born 1983–1996)
Generation X: ages 35–51 (born 1966–1982)
Baby boomers: ages 52–70 (born 1947–1965)
Matures: ages 71+ (born 1946 or earlier)

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Statistics on "Cord-cutting in the U.S."

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