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Share of e-commerce session revenue worldwide 2019, by source and medium

Published by Tugba Sabanoglu, Dec 1, 2020
This statistic presents the distribution of global e-commerce session revenue as of October 2019, by source and medium. During the measured period, organic search accounted for 47 percent of travel e-commerce revenues. Social media generated four percent of e-commerce revenue.

Distribution of global e-commerce sessions revenue as of October 2019, by source and medium

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Release date

January 2020

Region

Worldwide

Survey time period

November 2018 to October 2019

Supplementary notes

Dataset consists of: 130 million website sessions and over €330 million in online revenue over the 12 months from November 2018 to October 2019

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