Casual mobile games interstitial ads eCPM worldwide in 2018, by region & OS

Published by Statista Research Department, Jan 10, 2023
This statistic presents the casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system. According to the findings, in North America the average eCPM for interstitial ads was 4.05 U.S. dollars in Android games and 5.01 U.S. dollars in iOS games.

Casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system (in U.S. dollars)

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Use Ask Statista Research Service

Release date

March 2018

Region

Worldwide

Survey time period

February 1 to 28, 2018

Citation formats
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$229 USD $199 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Other statistics that may interest you

The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Statistics on

About the industry

10

About the region

10

Other regions

10

Related statistics

9

Further Content: You might find this interesting as well

Topics

Mobile gaming in FranceMobile gaming market in the United StatesMobile gaming in Japan
Statista Accounts: Access All Statistics. Starting from $2,388 USD / Year
Learn more about how Statista can support your business.
Menu