This statistic presents the casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system. According to the findings, in North America the average eCPM for interstitial ads was 4.05 U.S. dollars in Android games and 5.01 U.S. dollars in iOS games.
Casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system
(in U.S. dollars)
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PR Newswire. (March 19, 2018). Casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system (in U.S. dollars) [Graph]. In Statista. Retrieved February 18, 2025, from https://www.statista.com/statistics/821478/casual-mobile-games-interstitial-advertising-ecpm/?__sso_cookie_checker=failed
PR Newswire. "Casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system (in U.S. dollars)." Chart. March 19, 2018. Statista. Accessed February 18, 2025. https://www.statista.com/statistics/821478/casual-mobile-games-interstitial-advertising-ecpm/?__sso_cookie_checker=failed
PR Newswire. (2018). Casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system (in U.S. dollars). Statista. Statista Inc.. Accessed: February 18, 2025. https://www.statista.com/statistics/821478/casual-mobile-games-interstitial-advertising-ecpm/?__sso_cookie_checker=failed
PR Newswire. "Casual Mobile Games Interstitial Advertising Average Effective Cost-per-mille (Ecpm) Worldwide in February 2018, by Region and Operating System (in U.S. Dollars)." Statista, Statista Inc., 19 Mar 2018, https://www.statista.com/statistics/821478/casual-mobile-games-interstitial-advertising-ecpm/?__sso_cookie_checker=failed
PR Newswire, Casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system (in U.S. dollars) Statista, https://www.statista.com/statistics/821478/casual-mobile-games-interstitial-advertising-ecpm/?__sso_cookie_checker=failed (last visited February 18, 2025)
Casual mobile games interstitial advertising average effective cost-per-mille (eCPM) worldwide in February 2018, by region and operating system (in U.S. dollars) [Graph], PR Newswire, March 19, 2018. [Online]. Available: https://www.statista.com/statistics/821478/casual-mobile-games-interstitial-advertising-ecpm/?__sso_cookie_checker=failed