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Japanese ad spend food industry 2008-2017

This statistic depicts the advertising expenses of the food industry through traditional media in Japan from 2008 to 2017. In 2017, the Japanese food industry spent around 277 billion Japanese yen on advertising in newspapers, magazines, radio and terrestrial TV, down from around 280 billion yen in the previous year.

Advertising expenses of the food industry through traditional media in Japan from 2008 to 2017 (in billion Japanese yen)*

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Source

Release date

February 2018

Region

Japan

Survey time period

2008 to 2017

Special properties

four types of mass media (newspapers, magazines, TV, radio)

Supplementary notes

*Excluding satellite media.

1 Japanese yen equals 0.0094 U.S. dollars or 0.0076 euros as of April 2018.
Values have been rounded.

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