Most common offline methods of finding TV shows in the United Kingdom (UK) 2017

This statistic, based on data provided by Parrot Analytics, shows the most common offline methods of discovering TV shows in the United Kingdom (UK) in 2017. During the survey, almost 35 percent of respondents stated that they regularly discovered new television shows through word of mouth.

Most common offline methods of discovering TV shows in the United Kingdom (UK) in 2017

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Source

Release date

February 2018

Region

United Kingdom

Survey time period

December 2017

Number of respondents

10,000 respondents

Supplementary notes

Demand Expressions®: The global TV measurement standard developed by Parrot Analytics, which represents the total audience demand being expressed for a title, within a market. Audience demand reflects the desire, engagement and viewership, weighted by importance; so a stream/download is a higher expression of demand than a ‘like’/comment.

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