Monetizing methods for VR/AR/MR/XR products/services worldwide 2019

Sale of products or subscriptions was identified as the main way to monetize AR/VR/MR/XR products and services in 2019 with 48 percent of survey respondents highlighting this strategy. In comparison to the previous year, this strategy has decreased by 11 percent.

Monetizing strategies for AR/VR/MR/XR products or services worldwide in 2018 and 2019*

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Release date

March 2019



Survey time period

January 2018 / Q1 2019

Number of respondents

140 (2018) / 200 (2019)

Special properties

VR/AR experts / company executives

Method of interview

Online survey

Supplementary notes

*In 2018 the question in the survey was focused only on AR and VR, not taking into account MR and XR products and services.

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Statistics on "Extended reality (XR)"

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