Main information sources consulted before buying supplements in Italy 2017
A survey conducted in 2017 investigated the nature of the main information sources consulted before buying health supplements in Italy. As of the survey period, 38 percent of the consumers interviewed declared to gather information from physicians before buying health supplements, while 37 percent of them relied on pharmacists’ suggestions. Moreover, 22 percent of the surveyed individuals trusted advertisements as source of information about nutraceuticals.
