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Social media platforms used by consumers to engage with brands in mainland China as of October 2017

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Social media platforms used by consumers to engage with brands in China 2017 The statistic displays the results of a survey conducted between September and October 2017 about the social media platforms used by consumers to engage with brands in mainland China. During the survey period, 65 percent of respondents in China stated that they used WeChat to engage with brands.
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Description Source More information
The statistic displays the results of a survey conducted between September and October 2017 about the social media platforms used by consumers to engage with brands in mainland China. During the survey period, 65 percent of respondents in China stated that they used WeChat to engage with brands.
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Release date
November 2017
Region
China
Survey time period
September to October 2017
Number of respondents
500 consumers
Supplementary notes
The survey question was phrased as follows: 'Which social media platforms do you use to engage with brands?'.

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