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Assessment of paid reviews in Norway 2015

To what extent would you assess a review differently if you knew that the reviewer was making money from the review or the product sales?

by Statista Research Department, last edited May 2, 2016
Assessment of paid reviews in Norway 2015 This statistic shows to what extent consumers would assess a review differently if they knew that the reviewer was getting paid in Norway in 2015. According to the survey, the majority, or 55 percent of respondents, would assess a sponsored review differently to a very great extent.
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To what extent would you assess a review differently if you knew that the reviewer was making money from the review or the product sales?

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