This statistic illustrates the number of internet users compared to the number of unique multiplatform visitors to travel websites in selected European countries as of January 2018. Of the five countries analyzed, the UK had the largest multiplatform travel audience, with 39 million unique visitors to travel sites, from a digital population of 42 million.
Number of internet users and multi-platform travel site audience in selected European countries in 2018*
(in millions)
Characteristic
Digital population
Multiplatform travel audience
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comScore. (May 8, 2018). Number of internet users and multi-platform travel site audience in selected European countries in 2018* (in millions) [Graph]. In Statista. Retrieved September 14, 2024, from https://www.statista.com/statistics/864078/multi-platform-travel-audience-in-european-countries/
comScore. "Number of internet users and multi-platform travel site audience in selected European countries in 2018* (in millions)." Chart. May 8, 2018. Statista. Accessed September 14, 2024. https://www.statista.com/statistics/864078/multi-platform-travel-audience-in-european-countries/
comScore. (2018). Number of internet users and multi-platform travel site audience in selected European countries in 2018* (in millions). Statista. Statista Inc.. Accessed: September 14, 2024. https://www.statista.com/statistics/864078/multi-platform-travel-audience-in-european-countries/
comScore. "Number of Internet Users and Multi-platform Travel Site Audience in Selected European Countries in 2018* (in Millions)." Statista, Statista Inc., 8 May 2018, https://www.statista.com/statistics/864078/multi-platform-travel-audience-in-european-countries/
comScore, Number of internet users and multi-platform travel site audience in selected European countries in 2018* (in millions) Statista, https://www.statista.com/statistics/864078/multi-platform-travel-audience-in-european-countries/ (last visited September 14, 2024)
Number of internet users and multi-platform travel site audience in selected European countries in 2018* (in millions) [Graph], comScore, May 8, 2018. [Online]. Available: https://www.statista.com/statistics/864078/multi-platform-travel-audience-in-european-countries/
