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Europe: usage of information sources on personal care & cosmetic products 2017

Sources of information on personal care and cosmetic products used by consumers in Europe in 2017

by Tugba Sabanoglu, last edited Sep 18, 2018
Europe: usage of information sources on personal care & cosmetic products 2017 This statistic displays the results of a survey on the use of information sources for personal care and cosmetic products by consumers in Europe in 2017. Among respondents, 54.4 percent said that they used product packaging to find out information about personal care products and cosmetics, making this the most frequently used source among European consumers. In addition, almost a quarter of those surveyed claim to use social media to find out product information.
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Sources of information on personal care and cosmetic products used by consumers in Europe in 2017

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