Brazil: Instagram user share 2024, by gender

Published by
Tiago Bianchi,
Sep 9, 2024

As of August 2024, women accounted for approximately 58.3 percent of Instagram users in Brazil. In addition, nearly 60 percent of Instagram users in the South American country were under 35 years old.

Distribution of Instagram users in Brazil as of August 2024, by gender

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Release date

September 2024

Region

Brazil

Survey time period

August 2024

Age group

18 years and older

Supplementary notes

The source does not specify the date of publication. The release date given is the date of access.

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Overview

8

Audiences and usage

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Usage

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Meta Platforms Inc.

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Video platforms

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Messaging apps

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Social marketing and influence

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Social media usage in BrazilSocial media usage in Latin AmericaInternet usage in BrazilWhatsApp in BrazilInternet usage in Latin America
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