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YouTube usage in Sweden from 2017 to 2019, by activity
YouTube usage in Sweden 2017-2019, by activity
According to the survey, the majority of YouTube users in Sweden, with a share of 58 percent in 2019, watched entertaining videos on the platform, while and 53 percent watched instructional videos. This was fewer people than in 2017 and 2018. In comparison, Swedes who were using YouTube in 2019, showed greater interest in subscribing to channels and watching course material.
YouTube usage in Sweden from 2017 to 2019, by activity
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Source

Release date

October 2019

Region

Sweden

Survey time period

2017 to 2019

Number of respondents

2,760 respondents

Age group

12 years and older

Method of interview

Telephone interviews and online survey

Supplementary notes

Survey type is online and telephone survey.

YouTube usage in Sweden 2017-2019, by activity
According to the survey, the majority of YouTube users in Sweden, with a share of 58 percent in 2019, watched entertaining videos on the platform, while and 53 percent watched instructional videos. This was fewer people than in 2017 and 2018. In comparison, Swedes who were using YouTube in 2019, showed greater interest in subscribing to channels and watching course material.
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