In 2023, the strongest Indonesian brands was Bank Central Asia (BCA), reaching a brand strength index of 92.9 points out of 100 points. It is followed by Bank BRI and Pertamina with 85.3 and 83.9 points out of 100 points respectively.
Ranking of the strongest Indonesian brands in 2023, by brand strength index*
* According to the source, the brand strength index (BSI) ranks the most valuable Indonesian brands with a score out of 100 according to their marketing investment, stakeholder equity and the impact of their business performance.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Brand Finance. (June 8, 2023). Ranking of the strongest Indonesian brands in 2023, by brand strength index* [Graph]. In Statista. Retrieved December 12, 2024, from https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance. "Ranking of the strongest Indonesian brands in 2023, by brand strength index*." Chart. June 8, 2023. Statista. Accessed December 12, 2024. https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance. (2023). Ranking of the strongest Indonesian brands in 2023, by brand strength index*. Statista. Statista Inc.. Accessed: December 12, 2024. https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance. "Ranking of The Strongest Indonesian Brands in 2023, by Brand Strength Index*." Statista, Statista Inc., 8 Jun 2023, https://www.statista.com/statistics/870527/indonesia-strongest-brands/
Brand Finance, Ranking of the strongest Indonesian brands in 2023, by brand strength index* Statista, https://www.statista.com/statistics/870527/indonesia-strongest-brands/ (last visited December 12, 2024)
Ranking of the strongest Indonesian brands in 2023, by brand strength index* [Graph], Brand Finance, June 8, 2023. [Online]. Available: https://www.statista.com/statistics/870527/indonesia-strongest-brands/